Quick Wins - What You Need To Be Doing Right Now to Ignite Your Tourism Business

In this course, Despina Karatzias from Institute of Excellence shares easy and different low and zero cost ideas you can implement now to help keep your dream and your business stay alive as restrictions lift and business prepares to resume.

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Course curriculum

1

Lesson 1: Content Matters
- Welcome to Quick Wins - What You Can be Doing Right Now to Ignite YourTourism Business FREE PREVIEW
- Course Introduction
- Lesson 1: Content Matters Introduction
- 1.1: What is Content Marketing
- 1.2: Why Every Tourism Business Must be Creating Content Right Now
- 1.3: Content Marketing is NOT Advertising
- 1.4: Frequency, Format and Style
- 1.5: Different Types of Content and Examples
- Lesson 1: Summary
2

Lesson 2: Google Matters
- Lesson 2: Google Matters Introduction
- Lesson 2.1: Google My Business, Social Media With a Difference
- Lesson 2: Google Matters Summary
3

Lesson 3: Planning Matters
- Lesson 3: Planning Matters Introduction
- Lesson 3.1: Your Digital Marketing Trifecta
- Lesson 3.2: Your One Page Plan For Success
- Lesson 3.3: Staying on Your A Game
- Lesson 3: Quick Wins Course Summary